Course Syllabus

International Events

Spring/2013

 

Instructor Contact

Instructor	Alan Fyall
Office	RCHM 219C
Office Hours	Wednesdays 2.30 pm to 4.30 pm Thursdays 1.00 pm to 3.00 pm
Phone	407-903-8808
E-mail	alan.fyall@ucf.edu

 

Course Information

Course Name	International Events
Course ID & Section	HFT 4796 0062
Credit Hours	3
Semester/Year	Spring 2013
Location	Tuesday & Thursday, 3.00 pm to 4.15 pm

 

Course Description

Considerations when planning events that are held outside of the United States or that attract a large number of participants from outside the United States.

Course Objectives

At the conclusion of this course, the student will be able to:

• Discuss the challenges facing international event planners.
• Demonstrate an understanding of the importance events play in bridging cultural differences.
• Explain the role governments play in promoting international events.
• Identify destinations that are well positioned to host international events.
• Understand the primary differences between domestic and international facilities, services, terminology, and event execution.

Required Text

Global Meetings and Exhibitions, Carol Krugman, CMP, CMM, and Rudy R. Wright, CMP, 2007 Hardcover Edition, ISBN 978-0-471-69940-8, John Wiley & Sons, Inc.

Course Requirements

I. Basis for Final Grade

Students’ performance will be graded on class attendance, multi-choice mini-tests (2), case study presentation, case study assignment and a final exam. Students will work individually and in groups.

Attendance

Regular attendance of the lectures is of primary importance. It is the learner’s responsibility to sign the register each week. Students arriving late for lectures, after the register has been taken, will be marked absent. If you are absent from any lecture when study material is handed out, it is your own responsibility to obtain such information. Each student is permitted 2 absences before grades are impacted by non-attendance. ALWAYS ensure that the instructor is notified of any absences BEFORE the class starts via email or phone. There are no “make-up” quizzes available on this course.

Multi-Choice Mini-Tests (2)

Two multiple choice mini-tests will be conducted in week 5 and 11 respectively. Each test will contain 50 multiple choice questions and will contribute 100 marks to your overall course grade.

Case Study Presentation

Working in groups of no more than 5, students will prepare a case study presentation on an allocated theme under the broad heading of cultural considerations when conducting international event organization. Although material will be provided, students are actively encouraged to seek additional academic material as well as reports, policy documents and online and offline media sources (preferably non-US) to enhance the academic depth and contemporary relevance of their presentation. To ensure equity, all groups will be notified of their presentation title two weeks in advance of the presentation date.

Case Study Assignment

Working in groups of no more than 5, students will prepare a case study assignment based on the topic assigned by the instructor. All related materials and guidelines will be provided in due course. The case study will be distributed and introduced on Tuesday, February 26, 2013 with time set aside in the form of workshops on Thursday, March 21, 2013 and Thursday, March 28, 2013 to assist, address questions and encourage critical appreciation and analysis of the issues at hand. Although material will be provided, students are actively encouraged to seek additional academic material as well as reports, policy documents and online and offline media sources to enhance the academic depth and contemporary relevance of their work. The case study assignment is to be submitted on Thursday, April 4, 2013. In exceptional circumstances, individual submissions will be accepted but it is critical that agreement is reached with the instructor prior to commencing the assignment.

Final Examination

A mandatory examination will take place at the end of the course between Monday 22 April and Tuesday 30 April, 2013 (Final date to be confirmed). The exam will be in the format of multiple choice (40%) and long essay questions. Examination Calendar: To be confirmed.  

Course Assessment:

Students’ performance will be graded on class attendance, multi-choice mini-tests (2), case study presentation, case study assignment and a final exam. Students will work individually and in groups.

 

Letter Grade	Overall Course Grade
A	940 – 1000 points
A-	900 – 939 points
B+	870 – 899 points
B	840 – 869 points
B-	800 – 839 points
C+	770 – 799 points
C	740 – 769 points
C-	700 – 739 points
D+	670 – 699 points
D	640 – 669 points
D-	600 – 639 points
F	599  and below
Assessment	Composition of Overall Grade
Attendance	100
Mini-Test 1	100
Min-Test 2	100
Case Presentation	150
Case Assignment	250 (20% = Peer Evaluation)
Final Examination	300
Total	1000

 

II. Grade Dissemination

All grades awarded in this course will be returned and discussed in class or in one-to-one or one-to-group meetings in my office.  

 

III. Course Policies: Attendance

Regular attendance of the lectures is of primary importance. It is the learner’s responsibility to sign the register each week. Students arriving late for lectures, after the register has been taken, will be marked absent. If you are absent from any lecture when study material is handed out, it is your own responsibility to obtain such information. Each student is permitted 2 absences before grades are impacted by non-attendance.

 

IV. Course Policies: Communication

In this class our official mode of communication is through webcourses2@ucf (accessed through my.ucf.edu and then the "Online Course Tools" tab) so please review on a regular basis. On occasions, communication will also be sent via email. All communication between student and instructor and between student and student should be respectful and professional. As of 2009, Knightsmail is the only official student email at UCF. Class rosters list Knightsmail addresses rather than external email addresses, and all official class communications will be sent only to the Knightsmail addresses. Students are responsible for checking webcourses2@ucf and their Knightsmail accounts regularly, especially before the class meeting. It is the student’s responsibility to be aware of the contents and announcements. Students are fully responsible for any consequences that may be caused by his/her ignorance. See www.knightsemail.ucf.edu for further information.

When sending an email to the instructor, please make sure “HFT 4796” is in the subject line. Since the instructor receives a variety of emails each day, not all emails are read. By having this heading in the subject line, the instructor will read and respond to your email as soon as possible. Also, please be respectful and professional by addressing the instructor with proper manners. The instructor will seek to respond to all emails within 48 hours (excluding weekends).

 

 V. Important Dates to Remember

Martin Luther King Jr. Day	Monday, January 21, 2013
Spring Break	Monday, March 4 – Friday, March 8, 2013
Final Examination:	From Monday, April 22 – Tuesday, April 30, 2013

  VI. Course Topics and Schedule*

 

Module No.	Week No.	Date	Subject (Module Title in Bold)	Reading & Tasks
1	1	1/8/2013   1/10/2013	Introduction to Course and Syllabus + Ice Breaker / Elevator Pitch Going Global	Chapter 1
2	2	1/15/2013 1/17/2013	Cultural Considerations Kiss, Bow or Shake Hands?	Chapter 7 Chapter 7
3	3	1/22/2013 1/24/2013	Decision Factors Event Legacy – South Africa 2010 + London 2012	Chapter 2 Chapter 2
4	4	1/29/2013 1/31/2013	Selecting a Destination Case Study Presentations 1 and 2	Chapter 3 Refer to Kiss, Bow or Shake Hands and Chapter 7
	5	2/5/2013 2/7/2013	Mini-Test 1 Case Study Presentations 3 and 4	Chapters 1, 2, 3 and 7 Refer to Kiss, Bow or Shake Hands and Chapter 7
5	6	2/12/2013 2/14/2013	Currency and Finances Case Study Presentations 5 and 6	Chapter 5 Refer to Kiss, Bow or Shake Hands and Chapter 7
6	7	2/19/2013 2/21/2013	International Contracts and Legalities Case Study Presentations 7 and 8	Chapters 9 and 13 Refer to Kiss, Bow or Shake Hands and Chapter 7
7	8	2/26/2013   2/28/2013	Program Planning and Development + Case Study Introduction and Discussion Case Study Presentations 9 and 10	Chapters 4 and 6   Refer to Kiss, Bow or Shake Hands and Chapter 7
	9	SPRING BREAK	SPRING BREAK	SPRING BREAK
8	10	3/12/2013 3/14/2013	International Events Marketing International Events Marketing	Chapter 8 Chapter 8
	11	3/19/2013 3/21/2013	Mini-Test 2 Case Study Workshop Session	Chapters 4, 5, 6, 8, 9 and 13
9	12	3/26/2013 3/28/2013	Implementing the Meeting Plan Case Study Workshop Session	Chapter 10
10	13	4/2/2013   4/4/2013	International Event Operations International Exhibitions, Technology and International Events On-site Operations, Safety and Security	Chapters 11 and 15   Chapters 12, 13 and 14
	14	4/9/2013 4/11/2013	Revision 1 Revision 2	Modules 1 to 5
	15	4/16/2013 4/18/2013	Revision 3 Revision 4	Modules 6 to 10
	16	4/23/2013 4/25/2013	EXAMINATION WEEK EXAMINATION WEEK
	17	4/30/2013	EXAMINATION WEEK

* Note: The course topics and schedule are subject to revision based on the progress of the course and at the discretion of the instructor. Any changes will be discussed in class, or via webcourses2@ucf and/or email.

 VII. Course Policies: Student Expectations

 

Academic Honesty

Plagiarism and cheating of any kind on an examination, quiz, or assignment will result at least in an "F" for that assignment (and may, depending on the severity of the case, lead to an "F" for the entire course) and may be subject to appropriate referral to the Office of Student Conduct for further action. See the UCF Golden Rule for further information. I will assume for this course that you will adhere to the academic creed of this University and will maintain the highest standards of academic integrity. In other words, don't cheat by giving answers to others or taking them from anyone else. I will also adhere to the highest standards of academic integrity, so please do not ask me to change (or expect me to change) your grade illegitimately or to bend or break rules for one person that will not apply to everyone.

 

Disability Statement

The University of Central Florida is committed to providing reasonable accommodations for all persons with disabilities. This syllabus is available in alternate formats upon request. Students with disabilities who need accommodations in this course must contact the instructor at the beginning of the semester to discuss needed accommodations. No accommodations will be provided until the student has met with the instructor to request accommodations. Students who need accommodations must be registered with Student Disability Services, Student Resource Center Room 132, phone (407) 823-2371, TTY/TDD only phone (407) 823-2116, before requesting accommodations from the professor.

 

Copyright

This course may contain copyright protected materials such as audio or video clips, images, text materials, etc. These items are being used with regard to the Fair Use doctrine in order to enhance the learning environment. Please do not copy, duplicate, download or distribute these items. The use of these materials is strictly reserved for this online classroom environment and your use only. All copyright materials are credited to the copyright holder.

 

Third-Party Software and FERPA

During this course you might have the opportunity to use public online services and/or software applications sometimes called third-party software such as a blog or wiki. While some of these could be required assignments, you need not make any personally identifying information on a public site. Do not post or provide any private information about yourself or your classmates. Where appropriate you may use a pseudonym or nickname. Some written assignments posted publicly may require personal reflection/comments, but the assignments will not require you to disclose any personally identity-sensitive information. If you have any concerns about this, please contact your instructor.

 

Professionalism Policy

Please be courteous to the instructor and fellow classmates. Disruptive behavior will not be tolerated. Per university policy and classroom etiquette; electronic devices including mobile phones and iPods must be silenced during classroom lectures. Those not heeding this rule will be asked to leave the classroom immediately so as to not disrupt the learning environment. Please arrive on time for all class meetings. Students who habitually disturb the class by talking, arriving late, leaving early, or text messaging, and have been warned may suffer a reduction in their final class grade.

In the hospitality business, we treat our guests and fellow employees with mutual respect and professionalism at all times. It is considered inappropriate and disrespectful to show up to a meeting late and unprepared. Our classroom is no different. Repeated tardiness and/or early departures may be recorded as absenteeism and become a detriment to your grade. Should you have a need to depart class prior to the scheduled closing time, please see the instructor in advance. Otherwise, please remain until the instructor excuses the class (which may be a few minutes before or after the scheduled closing time). 

NO food is allowed in the classroom at the Rosen College. The only type of beverage allowed is capped bottled water. If you bring food or beverage other than capped bottled water, you will be asked to remove it or finish before entering the classroom. Please respect this policy of the Rosen College of Hospitality Management in an effort to maintain the beautiful facility for our current and future students.

 

Late Work Policy

There are no make-ups for any of the forms of assessment or any other course-related work.

 

Grades of "Incomplete"

The current university policy concerning incomplete grades will be followed in this course. Incomplete grades are given only in situations where unexpected emergencies prevent a student from completing the course and the remaining work can be completed the next semester. The instructor is the final authority on whether the student qualifies for an incomplete. Incomplete work must be finished by the end of the subsequent semester or the “I” will automatically be recorded as an “F” on your transcript.